Your Privacy Matters: We are committed to protecting your privacy and being transparent about how we collect, use, and protect your data. This policy explains our practices in clear, understandable terms.
1. Information We Collect
1.1 Account Information
When you create an account with LinkBranch, we collect:
- Username and email address (if provided)
- Organization affiliation
- Account preferences and settings
- Authentication credentials (securely hashed)
1.2 Link and Usage Data
To provide our service, we collect:
- URLs you create and their destinations
- Link titles, descriptions, and metadata
- Click analytics and usage statistics
- Access logs and timestamps
1.3 Technical Information
We automatically collect certain technical data:
- IP addresses and location data (anonymized)
- Browser type and version
- Device information and operating system
- Referrer information
2. How We Use Your Information
2.1 Service Provision
We use your data to:
- Provide link shortening and routing services
- Generate analytics and reporting
- Manage your account and organization settings
- Enable collaboration features
2.2 Service Improvement
We analyze usage patterns to:
- Improve service performance and reliability
- Develop new features and capabilities
- Identify and fix bugs or issues
- Optimize user experience
2.3 Communication
We may contact you for:
- Service announcements and updates
- Security alerts and notifications
- Account-related communications
- Customer support responses
3. Data Sharing and Disclosure
We do not sell your personal data. We only share your information in the limited circumstances described below.
3.1 Within Your Organization
Data within your organization (links, analytics, user information) may be accessible to other users and administrators within the same organization as necessary for collaboration and management.
3.2 Service Providers
We may share data with trusted third-party services that help us operate:
- Cloud hosting and infrastructure providers
- Analytics and monitoring services
- Payment processing (for paid accounts)
- Email communication services
3.3 Legal Requirements
We may disclose information when required by law or to:
- Comply with legal obligations
- Protect our rights and property
- Ensure user safety and service security
- Investigate potential violations of our terms
4. Data Security
We implement industry-standard security measures:
- Encryption of data in transit and at rest
- Regular security audits and monitoring
- Access controls and authentication
- Secure infrastructure and hosting
While we strive to protect your data, no method of transmission over the Internet is 100% secure. We encourage users to maintain good security practices.
5. Data Retention
We retain your data for different periods based on type and purpose:
- Account data: Until account deletion or service termination
- Link data: Until links are deleted by users or organizations
- Analytics data: Up to 2 years for reporting purposes
- Log data: Up to 30 days for security and performance monitoring
6. Your Rights and Choices
6.1 Access and Control
You have the right to:
- Access your personal data and account information
- Update or correct inaccurate information
- Delete your account and associated data
- Export your data in a portable format
6.2 Communication Preferences
You can control communication preferences through your account settings. Essential service communications (security alerts, service changes) cannot be disabled.
6.3 Data Deletion
To delete your account and data, contact your organization administrator or reach out to our support team. We will process deletion requests within 30 days.
7. Cookies and Tracking
We use cookies and similar technologies for:
- Authentication and session management
- Remembering user preferences
- Analytics and performance monitoring
- Security and fraud prevention
You can control cookie settings through your browser, though this may affect service functionality.
8. International Data Transfers
Your data may be processed and stored in countries other than your own. We ensure appropriate safeguards are in place for international transfers, including contractual protections and compliance with applicable data protection laws.
9. Children's Privacy
LinkBranch is not intended for use by children under 13. We do not knowingly collect personal information from children under 13. If we become aware of such collection, we will take steps to delete the information promptly.
10. Changes to This Policy
We may update this privacy policy from time to time. We will notify users of material changes via email or through the service. The "Last Updated" date at the top of this policy indicates when the most recent changes were made.
11. Regional Privacy Rights
11.1 European Union (GDPR)
If you are located in the EU, you have additional rights under GDPR, including:
- Right to data portability
- Right to rectification
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to object to processing
11.2 California (CCPA)
California residents have rights including:
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt-out of sale (we do not sell personal information)
- Right to non-discrimination for exercising privacy rights
12. Contact Information